Level up Your Grocery e-Store’s Digital Strategy
How the Top Grocery Leaders are Setting Up for Success With the onset of digital retail, the world has seen a 360-degree shift in consumer buying behavior and expectations. Subsequently,…
Leading Pet Supplies Brands Chewy, and Petco Embracing Digital for Growth
The pet supplies industry has witnessed a remarkable surge in demand. This is fueled not only by pet food and toys, but also by innovative and even tech-driven products. New…
Amazon’s Latest Strategy to Minimize eCommerce Returns
Post-purchase experiences such as “Free & Easy Return Policies” have long since set the standard for digital shopping experiences online. As eCommerce returns rates rise, however, major brands and marketplaces…
An Ultimate Guide to Optimizing Your eCommerce Business
Introduction Making it to the big leagues in retail isn’t as simple as it used to be. eCommerce is set to dominate the retail environment, bringing with it a whirlwind…
7 Pricing Strategies to Supercharge Your eCommerce Christmas Sales
Price matters. As of 2022, the price has become a make-or-break factor for almost 50% of American shoppers. With the holiday season fast approaching, these price-sensitive consumers are looking to…
Mars Inc., Pepsico Lead the DTC Movement in CPG Retail
CPG vs FMCG in DTC The terms CPG and FMCG are often used interchangeably: FMCG as a category includes ‘fast-moving’ consumer goods- where inventory turnaround is so rapid that shelves…
Luxury’s Success Against All Odds
Content Summary: Luxury’s Aversion to eCommerce The Growth of Online Luxury Retail The Journey of Net a Porter and Farfetch The Pandemic and Rapid Switch to Digital Price Markups among…